Day 2
Create Your Blueprints for Branding, Marketing, Social Media and Sales!
This day will lead you through the 8 important steps to skyrocket your business through group mentoring sessions, targeted networking and resources.
Closing Ceremony from 6:00 – 8:00PM at Om Aroma’s Boutique + Beauty Lounge (327 West 11th Street, NYC)
| 8:00-9:00 AM |
Breakfast, Networking, Morning Panel |
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We are pairing you up for meaningful conversation that leads to business and crucial connections. Here we apply what we learned on Day 1 for potential partnerships from supporting one another to lucrative deals. |
| 9:00 – 10:00 |
Media Panel: “Why I’m Not Choosing to Feature You.” |
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Frustrated because you’ve spent thousands on PR and yet you are not yielding the results you want? We hear from a USA Today freelancer, Wall Street Journal editor, and an NBC New York TV producer to hear their side of the story. They want to be pitched in a certain way, and we uncover why they choose to feature you… and, more importantly, why they don’t. |
| 10:00 – 12:00 |
Module #3: Social Media Blueprint |
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Kathryn Rose leads you through the importance of coming up with a Social Media Blueprint and how to release content to your audience in order for them to view you as an expert in your industry.ng. |
| 12:00 – 1:00 |
Luncheon + LIVE Savor Show Taping: Funding Your Business + Raising Money |
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Amanda Steinberg of DailyWorth.com (the Daily Candy of personal finance) recently raised $850K in capital to fund her business. How did she do it and what’s she planning to do with the money? How will she apply the personal finance tips in her newsletters to her business? No questions off limits for Ms. Steinberg! |
| 1:00 – 1:30 |
Power Networking |
| Connect, connect, and connect! It’s not what you know, it’s who you know! Now’s the time to meet three new people through our fun group exercise that will get you talking business and making important connections. | |
| 1:30 – 3:30 |
Module #4: Sales Blueprint |
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Without sales, you don’t have a business… period. But sales does not have to be a constant uphill battle. Sales expert, Julie Steelman, will lead you through exercises to use your natural sales resource (YOU) to transform the energy of your company and see the sales flow in. She will also help you to design your own “Bankable Sales Plan” step-by-step. |
| 4:00 – 4:30 |
LIVE Savor Show Taping: The Ins & Outs of Franchising |
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Amy Nichols opened her first store, Dogtopia, in 2002. She now has 20 franchises and three company-owned stores grossing $11M. What are the pros and cons to franchising (or licensing your idea) and are there costly mistakes to avoid? How did she manage her growth and get more franchisees? Dish it, Amy! |
| 4:30 – 5:30 |
Elective Roundtables |
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There’s a lot we haven’t covered so roll up your sleeves and choose one topic that you want to delve deeper into! PR, Video Marketing, Systems, Vlogs, Work/Life Balance… and more! |